Insider Travel Report (ITR) has a subscriber base of 75,000+ active verified travel advisors. taCONNECT, which maintains ITR's subscribers ensures that each verified travel advisor’s contact information, active status and specialty has been verified within the last eight months, delivering the most current travel advisor subscribers in the industry.
Insider Travel Report (ITR) has a subscriber base of 100,000+ verified active travel advisors.
taCONNECT, a technology and database platform specializing in the travel trade, maintains ITR's subscriber base and ensures that each travel advisors contact information, active status and specialty has been verified by them within the last 30 days.
This delivers the most current travel advisor
subscriber base in the industry.
Travel Advisors must be a verified subscriber
in order to read the content!
Verified Active
Travel Advisor Subscribers
124,440
(as of 9/1/23)
Average Newsletter
Open Rate
43.1%
Average Newsletter
Unique Open Rate
30.56%
(as of 9/1/23)
Average Newsletter
Click-Thru Rate
9.9%
Average Newsletter
Unique Click-Thru Rate
7.24%
(as of 1/1/22)
Audience Demographics
Updated on September 1, 2023
USA: 97,390
Canada: 12,695
International: 14,355
Click on the Audience link for real-time targeted audience numbers.
Destination Sold (sample)
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Caribbean: 75,631
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Europe: 58,193
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Mexico: 50,731
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USA/Canada: 58,501
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Central/South America: 12,215
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Asia: 10,754
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Oceania: 7,724
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Africa/Middle East: 7,088
Travel Speciality (sample)
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Cruise Ocean: 57,994
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Cruise River: 19,872
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Escorted Vacations: 21,661
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All-Inclusive: 68,730
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Luxury: 23,322
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Honeymoon/Wedding/Romance: 24,536
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Independent (FIT): 38,145
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Family/Multi-Generational: 40,044
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Cultural/Experiential: 11,826
-
Business Travel: 15,638
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Group Travel: 27,959
-
Adventure/Soft Adv./Expedition: 11,496
Type of Agency
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Retail: 30,023
-
Home-Based: 31,657
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Independent Contractor: 22,328
-
Host Agency: 4,128
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Call Center / Web-Based: 3,734
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Implant / Corporate: 727
Affiliation (sample)
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AAA: 5,406
-
American Express: 6,821
-
Carlson Wagonlit Travel: 1,928
-
Ensemble Travel: 8,460
-
Global Services: 2,294
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Leisure Travel Alliance: 2,207
-
Liberty Travel: 1,539
-
MAST: 1,518
-
Signature: 5,414
-
Travel Leaders Network: 20,803
-
Travelsavers / Nest / Affluent Traveler Collection: 4,606
-
Uniglobe: 1,298
-
Virtuoso: 8,675
-
WESTA: 992
-
NONE: 12,574
Gateway
USA Locations
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Alaska - Anchorage - ANC
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Arizona - Phoenix - PHX
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California - Los Angeles - LAX
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California - Oakland - OAK
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California - Ontario - ONT
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California - Sacramento - SMF
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California - San Diego - SAN
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California - San Francisco - SFO
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California - San Jose - SJC
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California - Santa Ana - SNA
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Colorado - Denver - DEN
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Connecticut - Hartford - BDL
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Florida - Fort Lauderdale - FLL
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Florida - Fort Myers - RSW
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Florida - Miami - MIA
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Florida - Orlando - MCO
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Florida - Tampa - TPA
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Georgia - Atlanta - ATL
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Hawaii - Honolulu - HNL
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Illinois - Chicago - ORD-MDW
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Indiana - Indianapolis - IND
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Louisiana - New Orleans - MSY
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Maryland - Baltimore - BWI
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Massachusetts - Boston - BOS
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Michigan - Detroit - DTW
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Minnesota - Minneapolis - MSP
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Missouri - Kansas City - MCI
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Missouri - St. Louis - STL
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Nevada - Las Vegas - LAS
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New Jersey - Newark - EWR
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New York - New York - JFK-LGA
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North Carolina - Charlotte - CLT
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North Carolina - Raleigh-Durham - RDU
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Ohio - Cincinnati - CVG
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Ohio - Cleveland - CLE
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Ohio - Columbus - CMH
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Oregon - Portland - PDX
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Pennsylvania - Philadelphia - PHL
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Pennsylvania - Pittsburgh - PIT
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Tennessee - Memphis - MEM
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Tennessee - Nashville - BNA
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Texas - Austin - AUS
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Texas - Dallas - DFW
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Texas - Houston - IAH-HOU
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Texas - San Antonio - SAT
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Utah - Salt Lake City - SLC
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Washington - Seattle - SEA
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Washington D.C. - DCA-IAD
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Washington D.C. - IAD
Canada Locations
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Alberta - Calgary - YYC
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British Columbia - Vancouver - YVR
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Ontario - Ottawa - YOW
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Ontario - Toronto - YYZ
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Quebec - Montréal - YUL
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Quebec - Québec - YQB